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Louis Rees-Zammit's NFL switch is a net positive for rugby

By Daniel Gallan
Louis Rees-Zammit of Wales celebrates victory at the final whistle following the Rugby World Cup France 2023 match between Wales and Fiji at Nouveau Stade de Bordeaux on September 10, 2023 in Bordeaux, France. (Photo by Alex Livesey/Getty Images)

If you enter the term ‘rugby values’ into a search engine, a few ubiquitous metrics are cited. On World Rugby’s website ethereal variables such as ‘integrity’, ‘passion’ and ‘discipline’ are listed. The English RFU adds ‘respect’, ‘enjoyment’ and ‘sportsmanship’ to the mix.

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All accurate, but this does not paint the full picture. Rugby’s values are also rooted in more primal emotions. Aggression, bravado, arrogance, brute force, smashing the opposition into next week – these are just as integral as the noble virtues espoused by the amateur Victorians who codified the sport and took it around the world.

Which is why the hand-wringing and pearl-clutching over Louis Rees-Zammit’s move to the National Football League has struck a nerve. Oliver Brown in the Daily Telegraph stretched for hyperbole when he wrote that, “American tanks are parked firmly on rugby’s lawn,” while an editor of this site worried that American football “legitimately threatens rugby’s long-term sustainability’.

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Wayne Pivac on ‘superstar’ Louis Rees-Zammit & England rugby | Six Nations 2021

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Wayne Pivac on ‘superstar’ Louis Rees-Zammit & England rugby | Six Nations 2021

Of course the anxiety is not merely rooted in insecurity. The Welsh board has stumbled from one mismanaged fiasco to the next in recent years and it’s fair to say that the English game has seen better days. Add to the mix the struggles of the code in Australia and one might rightfully wonder if the sport’s health was in decline.

But this is akin to an otherwise chiselled athlete spending too much time worrying about their underdeveloped calves. If only they would look up in the mirror and see a ripped torso and bulging shoulders and arms then perhaps those insecurities would melt away.

Last year global rugby participation rose by 11 per cent from 2022, reaching 8.46 million players. More than half of all active players in the post-pandemic era are pre-teen. New concussion protocols and improvements in player welfare are better protecting participants. The women’s game is growing at a rapid rate with attendance records shattered every season. And with a 30 per cent increase in the number of clubs worldwide, and with substantial growth in emerging nations such as Singapore, Ghana, NIgeria, Spain and Belgium, rugby administrators and fans have every reason to puff out their chests and consider themselves tethered to a project on the rise. Not convinced? By most accounts the last two World Cups – the men’s in 2023 and the women’s in 2022 – were the best of all time

Insecurity is woven into rugby’s narrative. Mistakes by referees are said to be killing the game. Salary cap scandals undermine the integrity of competition. Abuse targeting officials and players on social media is rampant. Constantly evolving laws make it more difficult for casual supporters to gain a toe-hold in what many would consider an inaccessible environment. Is it any wonder that crowds at Premiership matches are, at least anecdotally, getting older with every season?

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Perhaps it’s time we all took a pledge to embody all of rugby’s values. Just as Eben Etzebeth stares menacingly at a rival forward, or as Finn Russell struts across the turf like some inflated bird of paradise, let us tap into the chutzpah that serves as a main artery for the sport. That is not to say that we adopt the blind faith of a fanatic, or that we don’t raise alarm bells when historic clubs go to the wall or the competitions we support bloat beyond recognition. But the departure of a young star to America – is this seriously a reason to swoon?

Wales Argentina
Louis Rees-Zammit – PA

Let’s take Rees-Zammit as an individual case and not as a harbinger of a mass exodus. He has said publicly that he has been motivated by the legacy of his father, Joe, who played gridiron for the Cardiff Tigers and was a fan of the NFL. It is unlikely that many other elite players around the world will have similar familial ties to any American league and would more than likely have a foundation in rugby to stand on.

Then there’s the player’s athletic gifts to consider. His 6 ft 2 in, 194 lb frame moves at 24.2 mp/h. That’s astonishing across any football code. Even so, Rees-Zammit isn’t guaranteed a leading role for the Kansas City Chiefs – the reigning champion franchise that signed him last week – and is more than likely set for a stint on the special teams as a kick returner.

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How many of the world’s elite rugby players could make the transition? Antoine Dupont, the best of them all, would have no chance given his size. Ardie Savea, Pieter-Steph du Toit, Gregory Alldritt and Ben Earl could probably do a job, but even they might not pack enough punch at the line of scrimmage. Ballers like Russell, Richie Mo’unga and Manie Libbok would get flattened, as would hot-steppers like Cheslin Kolbe, Damian McKenzie and Darcy Graham. There are enough similarities in both violent contact sports. But there are many differences for these sorts of switches to remain the exception.

And one must also factor in Rees-Zammit’s personality. At the risk of playing amatuer psychologist, his own brand feels like a better fit for the flash and dash of the American sporting culture. Until recently he’s been dating a social media influencer. He has high profile commercial deals with fashion companies, luxury car makers and a ‘sports performance’ drink. When a family member called him “golden balls” on the first season of the Full Contact Netflix series, it felt like an appropriate moniker.

Louis Rees-Zammit
Louis Rees-Zammit signs for the Kansas City Chiefs; Credit: Chiefs

There have been well-wishes amidst the concern. Gloucester – Rees-Zammit’s last rugby club – gushed: “We’re proud to call you Gloucester alumni, Zam”. This was interpreted as genuflecting “at the feet of anything American” by Brown in the Telegraph, but maybe this was simply the manifestation of rugby’s values.

Maybe Rees-Zammit’s club was genuine in hoping one of their own succeeds across the pond. In doing so he might shine a positive light on rugby. There’s been plenty of talk about how his move could inspire kids in Wales and England to pick up a football, but there’s every chance that as many children in America and Canada cast more than a cursory glance at rugby.

Maybe some bravado is needed. Maybe rugby fans and those who govern the sport should be a little cocky and embody some of the game’s overtly courageous virtues. Forgetting them would be more catastrophic to rugby’s survival than the defection of one 23-year-old.

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